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What
will be covered?
- We begin this series by identifying your Arena of Influence.
These are the people that honor the auction with their time,
talent and donations. They advertise, sponsor and attend the
auction.
- Next we will discuss the professionals. These are the vendors
that provide support services for staging the show and for
processing guests, inventory and donations.
- Then we will discuss the Value Per Minute formula for success.
This basic checkbook math equation keeps volunteers on track
and guides the team to the auction goal.
- Every auction has a handful of basic profit centers: The
raffle, The silent auction, The paddle raise and The live auction.
We discuss the personality, sales protocol and procedures related
to each profit center.
- Donors are the diamonds of the event. A well planned auction
will show them off & give them sparkle. Most donors don't
understand the power of advertising by donating. Learn how
to increase a donor's visibility and create new customers for
that donor.
- Learn the power of procuring the right stuff at the right
price for the buying audience.
- The ability to move products and people efficiently is critical
to the auctions success. Discover simple selling tips that
get people excited about buying all that great stuff as quickly
as possible.
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